For the first time ever, Agencies, Brands and Broadcasters can now fully track and measure engagement with their TV audience - quickly, simply, and effectively. Imagine powerful back-end analytics - comparable to what you get with online media - generated by your TV viewers and their activity. Know precisely when and where each active viewer engaged with your message, and direct their post-click experience to be most relevant and actionable based on that data. This is a whole new way to bridge the gap between broadcast media and mobile devices, in real time.
For the first time ever, Agencies, Brands and Broadcasters can now fully track and measure engagement with their TV audience - quickly, simply, and effectively. Imagine powerful back-end analytics - comparable to what you get with online media - generated by your TV viewers and their activity. Know precisely when and where each active viewer engaged with your message, and direct their post-click experience to be most relevant and actionable based on that data. This is a whole new way to bridge the gap between broadcast media and mobile devices, in real time.